History tells us that when Macca’s puts a new burger on their permanent menu, it’s bound to make it big. So as the new McCrispy takes its place alongside iconic names like the Big Mac, Cheeseburger, and Quarter Pounder, we wanted to imagine what might be in store for its likely illustrious future.
To find out, we enlisted the help of music superstar The Kid LAROI, Australia's ex-next big thing, who lays out the stratospheric rise to fame that awaits the McCrispy. Starting with a selfie request, we traverse the fame highway from paparazzi to book deals and even celebrity chef rip-offs.
So will the McCrispy make it big? We’ll have to wait and see, but history is very much on its side.
Director: Gary Freedman (Good Oil)