Every day in Australia, 18,000 tip trucks worth of waste is dumped into landfill. That’s over 20 million tonnes, year in, year out. What’s worse is that a huge percentage of that is 100% recyclable.
Heading into the Christmas period where the waste we create increases by 40%, 1800 Tequila wanted to find a way to show off the creative potential of the waste we are wasting. Working with 21 sustainable Australian innovators, artists and designers, every single element of this bar was handcrafted from reusable waste that would have otherwise ended up in the ground. So instead of pouring out trash, this repurposed tip truck poured out what that trash can become.
It makes you wonder, if this is what we can do with our waste, what are we doing putting in the ground?
Artist: James Dive (Scoundrel)
PRESS
AWARDS
AWARD: 1 x Bronze
BestAds: Top 6 of the week